With a multi-pronged strategy, Pivot created huge buzz around Joseph Gordon-Levitt’s crowd-sourced variety show that takes fan interaction to the next level. Results on social media were especially impressive, with a promoted tweets campaign more than tripling mentions of #hitrecordontv, building to a 10-fold increase on the day the show premiered.

The Daily


Verizon Fios Offering Sports Refunds

Verizon is offering Fios TV customers refunds tied to the lack of live sporting events during the COVID-19 pandemic. The amount of rebates will vary by market and RSNs. For example, a Verizon customer in the

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up