Fox Interactive Media
Levinsohn, who took over Fox Interactive Media in 2006, has used his years of experience in the FIM trenches to coax Fox’s digital division through rough waters. FIM famously owns the MySpace social networking site, and it saw stiff competition in ’08 as Facebook invaded MySpace’s, uh, space. But don’t count Levinsohn out. He has turned MySpace into an effective marketing vehicle for News Corp’s entertainment content. And isn’t that the point?