President
BlackArrow

Why Him? Troiano’s been instrumental in helping cable operators build successful business models around VOD. The platform-agnostic BlackArrow Advanced Advertising System allows “operators and programmers to execute advertising across any emerging or New TV platform,” he says.

Motoring: BlackArrow’s been working with Motorola Mobility “on a number of joint initiatives with customers that will have the benefit of accelerating the adoption of advanced advertising across multiple platforms, including TV, set-top box, DVR, mobile and tablet devices,” Troiano says.

When Will Authentication Be A Success? “When set-top box data is combined with digital data to support both the pay TV and the video advertising business models of content producers and distributors.”

Favorite Digital Toy: “My iPhone. It’s the one device on which I can secretly, read, watch TV, surf the Web and play games and still tell my wife I’m working.”

The Daily

Subscribe
Friday–December 13

State of DEI: NAMIC, AIM Analyze Workforce Representation

At a time when investments in DEI efforts are being questioned, NAMIC is checking in to remind the industry of the tangible change these initiatives are making.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards Nominations Open November 13th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.