President
BlackArrow

Why Him? Troiano’s been instrumental in helping cable operators build successful business models around VOD. The platform-agnostic BlackArrow Advanced Advertising System allows “operators and programmers to execute advertising across any emerging or New TV platform,” he says.

Motoring: BlackArrow’s been working with Motorola Mobility “on a number of joint initiatives with customers that will have the benefit of accelerating the adoption of advanced advertising across multiple platforms, including TV, set-top box, DVR, mobile and tablet devices,” Troiano says.

When Will Authentication Be A Success? “When set-top box data is combined with digital data to support both the pay TV and the video advertising business models of content producers and distributors.”

Favorite Digital Toy: “My iPhone. It’s the one device on which I can secretly, read, watch TV, surf the Web and play games and still tell my wife I’m working.”

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Sinclair Signs Sports Betting Deal With Bally’s

Sinclair and Bally’s have entered into a long-term strategic partnership that will combine the latter’s sports betting technology with Sinclair’s broadcast nets, RSNs, streamer STIRR and more. Bally’s

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