As part of National Geographic Society’s Big Cats Initiative (BCI) to help halt the decline of big cats, the network’s campaign created a powerful rallying cry that has raised awareness and educated people on the issue. It also inspired people to raise funds. Donations for Build A Boma have reached 42% of goal within several months of launching, and proceeds from the sale of the USA Today special edition totaled approximately $12K, to name just a few. The initiative also helped build a community and develop a bond for continued support.

The Daily

Subscribe

First Starz Talk Show Features Fat Joe in Host Seat

After more than 20 years in the hip-hop industry, rapper and cultural icon Fat Joe has shifted his focus to storytelling. Developed by Starz , “Fat Joe Talks” (premiering Friday) will feature exclusive

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Dec 4
2024 Most Powerful Women Awards Nominations Open July 8th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Rob Hudgins, [email protected], for more information.