Mark Garner

A+E Nets is in very capable hands as the company navigates emerging and maturing platforms including TV Everywhere, OTT and VOD. Garner continually assesses new opportunities in distribution, marketing, product development and analytics. In his role as CTAM Board member and co-chair of the TV Everywhere Steering Committee, he’s also a driving force behind CTAM’s TV Everywhere initiative to increase the awareness and usage of TVE applications. In fact, asked to name one key emerging cable trend, Garner cites over-the-top video. “Technology affords content many paths to the consumer,” he says.

What’s the definition of diversity in 2014, and how can the cable industry do better in the area of inclusiveness?

The definition of diversity in 2014 continues to be the same as it has been in past years.  Diversity for our industry is rooted in the opportunity to represent myriad viewpoints formed from rich cultural and social experiences brought by each of us in all aspects of this wonderful business in which we collectively participate as a community.  Our industry’s challenge is to acknowledge the importance of diversity through actions, which in success, obviate the need to ask the question.

What’s been your company’s biggest innovation this year?

FYI.  The rebranded (Bio) network taps into a wellspring of storytelling which resonate with viewers unique to other programming options.  Check it out!

Who has been your strongest mentor, and why?

My wife Suzette. She challenges me to take an inventory of myself each and everyday.

What qualities do you look for when making a new hire?

I look for people who have a point of view and are willing to stand behind what they believe.

Name one emerging trend in cable we should all have our eye on.

Over the top video.  Technology affords content many paths to the consumer.