VP, Retention Channel Marketing
Comcast Cable

Over the next several years, the bulk of Comcast’s customer growth is expected to come from customer retention and multicultural audiences. No one is better positioned to ride that wave than Benson. She’s been racking up new subscribers against the rising tide of streaming video competitors. “Today, consumers have many choices,” Benson says, “Our challenge will be to simplify our message in a way that cuts through the noise.” With her talent, we have faith she can.

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Monday–September 21

Supply Chain: Fiber Demand Skyrockets in Age of COVID

Broadband and cable operator are running into supply chain problems as they embark on construction—particularly for fiber.

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