EVP, Digital Media
When one of the properties you oversee is called TelevisionWithoutPity.com, you’re clearly connected with your audience. Interactive guru Hsia has transformed Bravo’s digital media business into a standard-setting mecca for viewer engagement. Just witness the near-constant buzz around Bravotv.com. She also has purview over Infoframe, which makes on-air programming and commercials interactive; real-time viewing experience Bravo Talk Bubble, and tablet and mobile app Bravo Now, which enables fans to participate in a live viewing companion experience on the go.
When it comes to digital trends, what’s something the kids are doing today that we’ll all be doing tomorrow? A “desktop computer” – what’s that? Access to technology and content on the go is assumed!