Judi Lopez
Lopez played a key roll in relaunching Fuse last fall, which helped propel the network to become the largest independent multicultural and largest Hispanic-targeted cable network. She also struck renewal deals for Fuse and distribution agreements for the new music network FM, bringing the networks into roughly 70 million and more than 43 million homes, respectively. Although Lopez is making her mark as one of a small number of industry leaders invited to be part of The Cable Center’s Hauser Oral History project, she knows there’s more work ahead when it comes to diversity within the industry. “Diversity in media is a work in progress, which is why I’m such a strong supporter of the T. Howard Foundation.”
The technology that will most benefit cable over the next year is…
I am excited to see what the industry does to take advantage of virtual reality. We are seeing some bits of experimentation with VR in cable, but the possibilities – from news coverage and documentary programming to sports, entertainment and music – are endless.
What television show/s – cable or broadcast – best embrace diversity?
ABC is a good example of a broadcaster that has shown that diversity in programming is good for all – from viewers to networks, affiliates and advertisers. When the quality of programming is excellent, everyone stands up to notice, and when that programming features diverse talent in front of and behind the camera, we all benefit.
Favorite charity organization you work with?
Diversity in media is a work in progress, which is why I’m such a strong supporter of the T. Howard Foundation.