SVP, Strategy
NBCU Digital Media

If you don’t know Schell yet, we’re betting that you will soon enough. From her Manhattan homebase, she helps oversee NBCU’s digital strategy and has been a key force in trying to move NBCU away from a reliance on traditional advertising and toward more full-scale marketing services. In this tough ad environment, such creativity is key. Schell is in the right place.

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Tuesday–December 9

Cox Media, Verizon on Deck

Those worried about broadcasters getting bigger will point to a kerfuffle this month between Cox Media Group and Verizon that could impact Fios subscribers in Boston (WFXT) and Pittsburgh (WPXI). The CMG

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