SVP, Television
HSN

Lionel Richie owes Cotter big. The multichannel concert series she constructed starring the renowned vocalist generated 20K new album sales in one hour, making it Richie’s most successful launch in 26 years. However, under HSN’s 24-hour live cycle, Cotter usually has only “seconds to come up with a solution.” She believes the time crunch does have its benefits. “With the insane pace, we have to treat each other with an infinite amount of respect and stay honest,” she says.

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How Popular is OTT?

New research from Parks Associates found that 61% of US broadband households subscribe to two or more OTT services as of 3Q20, up from

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