PR Manager, Revolt

A master of developing and conducting cutting-edge consumer research, former Viacom exec Katz helped shape and now lead Revolt’s power play for the 18-35-year-old demo. He led the network’s market research efforts to build a TV network from the ground up in the era of social media. Recently he led Revolt’s strategic initiative “Code of Content,” which looked at the psychological drivers across the content landscape, and conducted the Cord Disruptors Study, a look at the future of paid video subscriptions for 18-34s.

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SpotX Marries Audience Targeting, Privacy

SpotX revealed a new suite of custom audience data tools that will allow media owners and advertisers to target audiences using first-party, third-party or

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