Jacqui Vines

Vines is charged with enhancing the customer experience in Cox’s emerging region, with a continued emphasis on improving sales performance and reinventing the consumer retail experience. And she has done so with a staff that mirrors the communities it serves: More than 47% of the region’s workforce is minority. But she says cable can, and must, step up its diversity efforts. “It takes courage and perseverance to keep diversity top of mind. The cable industry can do a better job keeping inclusion relevant and ensuring that, in this multicultural marketplace, laws and regulations are inclusive and that diversity remains a global initiative.”

What’s the definition of diversity in 2014, and how can the cable industry do better in the area of inclusiveness?

It takes courage and perseverance to keep diversity top of mind. The cable industry can do a better job keeping inclusion relevant and ensuring that, in this multicultural marketplace, laws and regulations are inclusive and that diversity remains a global initiative. The impact of our industry is truly felt across the world.

What’s been your company’s biggest innovation this year?

2013 brought fantastic innovations in TV with Contour by Cox.  In 2014, it is all about speed with plans to double our residential Internet speeds and deliver the commercial bandwidth to drive innovation throughout our communities.

What qualities do you look for when making a new hire?

I like to hire for character and train for skill.  When hiring leaders and front line employees, I look for someone who has a passion for people. That passion typically translates into a great customer experience.