ID had a better idea for Black Friday: Avoid the crowd and enjoy a marathon of deadly women with the witty and upbeat Roseanne Barr. That said, the channel wanted to make sure viewers didn’t miss out on shopping either. The stunt included vignettes that promote a $5,000 giveaway. The campaign not only created noise for ID but also helped promote Barr’s new show dubbed “Momsters: When Moms Go Bad.”

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Next Frontier: CableLabs Explores More than Speed Connectivity Era

Internet speed records are all the rage these days, with two separate breakthroughs making the headlines recently. One is more in the distant future, but the other hits closer to home.

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