History bet big when it greenlit an epic series about a tribe of Norse marauders who plunder and kill for sport—but who also somehow win us over with their devotion to each other and a sacred (and brutal) honor code. That combination of intrigue, action and violent conflict is of course nothing new to the Comic-Con crowd, which has been there and done that. Yet History was able to churn out enormous buzz that turned Vikings into the #1 trending topic on social media at this year’s confab. Case in point: “The All Hail Vikings Waterway Experience” stayed true to its subject matter’s rebellious roots by staking out space across from the convention center and inviting anyone (including those not credentialed for Comic-Con) to race miniature replicas of Viking ships on a 50-foot, custom made waterway. The plunder? A shield autographed by the cast. History also handed out 22,000 limited edition Vikings comic books to fans. It was all followed by a panel, screening and party. In the end, some 15,000 fans visted the experience, with more than 2,400 participating in the boat races. We think the Vikings would have been proud.

The Daily

Subscribe

Doing Good

Cable One announced eight schools and organizations serving K-12 students in communities served by Cable One’s brands that will

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jul 16
Diversity List – 2021 Nominations Due: July 16, 2021
Sep 10
Most Powerful Women – 2021 Nominations Due: Sept 10, 2021
Dec 7
Most Powerful Women CelebrationSave the Date!
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.