Affiliate and Partnership Marketing | Discovery Channel – 2015 Shark Week Affiliate Promotions

Discovery positioned Shark Week as something exciting for distributors to be involved with through numerous tactics, including stunts, prizes and screenings. To name a few: With AT&T, its Buzz entertainment channel featured two programs on Jaws with event kits for viewers. Comcast gave Xfinity viewers a chance to win Shark Week beach prize packs, and Cox hosted eight advanced screenings across the country. The results: Discovery’s domestic distribution reached about 75.2 million subs.

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Wednesday–April 24

AT&T Hitting All Marks With Fiber, Fixed Wireless

AT&T is buzzing when it comes to the continued success of its broadband product portfolio, scoring 252,000 AT&T Fiber net adds in 1Q24.

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Apr 25
2024 Cablefax 100 Awards Magazine Release: April 25, 2024
Jun 13
2024 American Broadband Congress Conference Registration is Open!
Jun 26
2024 FAXIES Awards Nominations Are Open!
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