VP, Digital Media

Original Web content often comes from outside cable, but Parks’ effort to change that – at least from IFC’s perspective – deserves kudos. In fact, his work on original series and IFC Media Lab Studios drove ’08 ad sales up by 200% while simultaneously increasing page views by 22%. Under his watch, IFC has increased from 2 to 6 its number of Web series, and users have uploaded 1800 of their own videos to IFC.com. Talk about staying on brand.

The Daily


Editor’s Note

Your next issue of Cablefax Daily will arrive Monday. Stay safe and enjoy

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up