SVP, Domestic Distribution
Discovery Communications

Talk about making a splash. Menzel’s innovative cross-network partnership strategy with top affiliates to promote the most recent Shark Week garnered $3 million in unpaid media and over 65 million impressions. The increased viewer engagement resulted in Discovery Channel’s most-watched week in history. Menzel suggests new cable executives study consumers and how they interact and connect with Discovery products: “We live in an age of information overload, and true success is never losing sight of those who interact with your product,” she says.

The Daily



Chris Berman is sticking around. The sports commentator, who has been with ESPN since one month after its 1979 launch, signed a multi-year deal with the network. The contract was announced Monday, which marked

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Jun 10
The FAXIES Awards – Virtual CelebrationSave the Date! - June 10, 2021
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