Comcast set out to redesign its EveryBlock.com from a website to a platform-based service, requiring the MSO to assemble an EveryBlock team managed by the Comcast Local Media Development group that included a hodge-podge of developers, designers, content specialists and community outreach specialists, among others. It was a complicated project to say the least. But in the end, each hyper-local iteration found success, with visit duration on all sites is averaging 7 minutes and the open rate for daily digest emails is 52%.

The Daily

Subscribe
Friday–October 10

Netflix Ponders Football Future, Not Interested in WBD

Streaming giant Netflix has carved its presence into football in recent years, and the next move may include the kind of “football” our friends across the pond refer to.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.