Comcast.com
By
| May 20, 2014
Comcast saw that mobile usage was on the rise, so it used 2013 to enhance the mobile buy through experience and streamline online ordering. Personalized messaging and dynamic content also was key in improving the overall Comcast.com experience. The site grew 35% in 2013, with the percentage of customers managing their accounts online totaling 33% last year, up 460 basis points year over year.