Coleman Breland
Title: President, Turner Network Sales
Years in Cable: 23
Education: BA, Pfeiffer College; MA, University of Georgia
Best Advice in 7 Words or Less: Talk less, observe more.

Lenny Daniels
Title: President, Turner Sports
Years in Cable: More than 20 years of television experience, including 19 with Turner Sports
Education: Florida International University

Donna Speciale
Title: President, Turner Broadcasting Ad Sales
Years in Cable: 3 years at Turner, and more than 25 years on the agency side prior.

Led by Breland, Turner’s sales executives are constantly evolving the company’s strategic approach to the ever-changing media landscape. Breland’s long-term multi-platform affiliate agreements with Turner’s distribution partners provide Speciale and Daniels a solid platform to do their jobs. Speciale’s recent promotion led to her restructuring the Ad Sales department to include both linear and digital teams. Daniels, spends a great deal of time developing initiatives designed to move the company forward, including last year’s successful NCAA Tournament “Teamcast” concept.

I watch most programming on this device:
Yep, still the big screen.
If I had a show on YouTube it would be called… “What Day Is It?”
Twitter, Instagram or Snapchat? Instagram, can keep up with my kids that way. At least they make me think I can.
Favorite vacation spot: Anywhere my stunning wife happens to be (big brownie points here, big…)
Favorite TV show as a kid: “Mod Squad”

The biggest innovation in cable: CNN GO
The day we get multiplatform measurement is the day… we finally see the value of premium content.
Apple iwatch or Rolex? I’ll wait on the Rolex Apple iWatch
Favorite vacation spot: My Hamptons home with my family and friends
Favorite TV show as a kid: “Happy Days” – Who doesn’t like “the Fonz?!”

The Daily


Nielsen Gauges Cross-Platform Viewership

Nielsen launched monthly viewership visualization tool “The Gauge” Thursday. It shows how audiences in the US use streaming services on their TVs and how the streaming usage compares to traditional

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