Christopher Barry
SVP, Digital Media & Business Strategy
Sundance Channel
Why Him? A master of creating compelling digital experiences that extend the reach of the network’s original series, Barry also has cultivated an active, devoted community of viewers via sundancechannel.com and fullfrontalfashion.com.
A Beastly Deal: Barry has initiated strategic partnerships with the likes of YouTube and Second Life. “Our recent content partnership with The Daily Beast at the Sundance Film Festival allowed us to extend our reach, drive new audiences and tap into The Daily Beast’s journalist talent pool.”
Most Exciting Digital Opportunity for Cable: “The digital opportunity that most excites me is authenticated broadband.”
Who Wins In A Fight Between Facebook and Twitter? “Facebook wins.”
Favorite Digital Toy: “The iPad.”
Most Valuable Trait for a Digital Executive: “Flexibility.”
On Your iPad: “My iPad has photos and a Tumblr dashboard.”