Corporate President

Hetzel looks into her wellresearched crystal ball to gauge where the industry is going as Rentrak measures movie and TV content on an ever-growing number of devices and platforms. That has led her to launch Rentrak’s video-on-demand business. She calls VOD “a tremendous new revenue stream available to the industry.” Hetzel has also expanded Rentrak’s set-top box-based television measuring business.

The Daily


All Eyes on DISH

Could the two largest satellite operators in the US soon be without deals for two of the country’s largest broadcast station groups? AT&T/DirecTV lost some 60 TEGNA stations Tuesday night at 7pm ET, and

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