Corporate President/ President of the Advanced Media and Information Division
Rentrak Corp. 

Since joining Rentrak in 2004, Hetzel has worked to expand media measurement and analytics across the industry. She was key in launching the company’s VOD business and has boosted its STB TV measurement division and OTT solutions. A 29-year cable and media industry vet, she advises the following as a mid-day re-energizer: “Step away from the computer and ‘manage by walking around.’ It always amazes me what I can learn from taking a walk around the office and talking to team members in action.”

The Daily

Subscribe

Comcast Raises Bar with Same-Day WiFi

Cable, you’ve come a long way, baby.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jul 10
2026 Top Ops Awards Top Ops Awards Entry Deadline
Nov 3
2026 Most Powerful Women Awards2026 Most Powerful Women Awards
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.