What better way to celebrate the Big Ten Conference’s expansion and declare the net’s vision for the future than to entertain more than 1,000 NYC alumni and fans from all 14 Big Ten universities at Cipriani 42nd Street. BTN arranged appearances from 40 of the Big Ten’s biggest celebs, along with plenty of cheerleaders and mascots to boot. Outside Cipriani’s walls, BTN engaged with fans via social media, asking them to post selfies showing their Big Ten Conference pride using the hashtag #ThinkB1GNY. BTN also arranged for a B1G Night at Nationals Park in Washington D.C., and decked out the Half Street Fairgrounds. The results were more than 40 media placements and some very happy fans.

The Daily

Subscribe
Friday–December 13

FCC Launches Update to Broadband Health Map

The FCC updated its Mapping Broadband Health in America platform Friday to include new variables to better examine maternal health. Now, the platform allows users to visualize and survey

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards Nominations Open November 13th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.