EVP, Brand Marketing
Winter has remained plenty busy since swapping her GM position in August for the job of EVP, brand marketing. She developed the “Long Island Medium” Tweet to Win – Live Sweepstakes to promote the show’s midseason debut. The plan fueled ratings and generated over 1 million tweets. No wonder Winter would swap jobs for a month with the “Long Island Medium” herself: “How cool would it be to be able to provide that closure and calm for so many people?,” she asks.