EVP, Brand Marketing
TLC

Winter has remained plenty busy since swapping her GM position in August for the job of EVP, brand marketing. She developed the “Long Island Medium” Tweet to Win – Live Sweepstakes to promote the show’s midseason debut. The plan fueled ratings and generated over 1 million tweets. No wonder Winter would swap jobs for a month with the “Long Island Medium” herself: “How cool would it be to be able to provide that closure and calm for so many people?,” she asks.

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Friday–January 14

ViacomCBS’ CDN IP Transition

ViacomCBS migrated its DABL and select Showtime linear channels from satellite to CDN IP distribution thanks to a partnership with CommScope . The programmer used

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