Did our judges waste hours playing AMC’s online Colossal Cave Adventure? Maybe… But who could blame them? The net celebrated this drama on the early days of personal computing with an updated version of the online adventure game, complete with a simulated PC screen, circa 1983. The website’s scored more than 2.4 million page views as folks found themselves in a “maze of twisty little passages.”

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Industry Kicks off ‘Go Addressable’ Initiative

Distributors and TV brands came together Thursday in support of an industry initiative to accelerate efforts to make it easier for advertisers to incorporate addressable TV into their campaigns. Participants

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