If you’re a fan of an AMC program, you’ll find a bevy of compelling digital content at AMC.com—from original web series to mobile games. Key to the site’s success is the creativity that went into these efforts, from web series “Flight 462” (a “Fear the Walking Dead” companion piece) and “Better Call Saul” companion blog “Letters from Saul.” For the finale of “Mad Men,” AMC Digital went into overdrive and organized a fan reproduction of Mad Men’s original pilot episode, comprised of 150+ individual clips. It’s no wonder that AMC Research shows website visitors watch more of the shows and more commercials and are more engaged with both.

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Friday–December 13

State of DEI: NAMIC, AIM Analyze Workforce Representation

At a time when investments in DEI efforts are being questioned, NAMIC is checking in to remind the industry of the tangible change these initiatives are making.

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