Well, this is clever. Comedy Central is banking on the fact that many people will Google Trevor Noah, its new host of “The Daily Show.” So it created a series of YouTube videos that can only be found by Googling Trevor Noah with a specific term. Like “girlfriend,” for the one above. Uproxx first found the videos–which aren’t on the network’s YouTube channel–and discovered that the terms “wiki,” “autotune,” “gay,” “net worth,” “shirtless” and many more yielded videos. Who knows how many others are lurking in far corners of the Internet?

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Tuesday–July 28

Operators Warm Up to ESPN Unlimited

About 150 of NCTC’s roughly 700 member companies have signed on to offer ESPN Unlimited to their traditional video subscribers—a modest but growing start as the direct-to-consumer product approaches its one-year anniversary, according to Disney’s top distribution executive.

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