Rentrak reported a 43% increase in VOD orders last year and a 29% gain in unique set tops. FOD accounted for 70% of non-adult orders, SVOD 27% and transaction VOD 3%, and TV ent the fastest-growing category with a 120% surge in orders and 68% jump in unique set tops.

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Media Industry Not Backing Down from Pride Celebrations

For years, programmers and MVPDs have welcomed June with a slew of Pride Month-themed programming and initiatives, and that doesn’t seem to be changing despite recent backlashes against Target , Bud Light and others.

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