The CTAM On Demand Consortium released a set of user interface terms designed to encourage uniformity within the industry (they’re available at http://www.ctam.com). The index is not a list of consumer marketing terms, but instead a way to standardize the language as the industry works on product development. "Play," "order," and "watch" are among the terms defined and differentiated by the index.

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Wednesday–April 8

AMC Networks Get a New Name

Some brands make a big fanfare when they change their names, while AMC Networks slipped it into an 8K filing after the bell today. Going forward, the content player will call itself AMC Global Media . “Our

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