Virgin Media unveiled the first advertising campaign for its next generation Virgin Media: TiVo Service. The TiVo service combines the live TV schedule with catch-up TV, a library of on-demand programming, Web-based applications, alongside a personal video recorder.

The ad campaign includes three ten-second TV spots and a raft of print ads which highlight the positive reception Virgin Media: TiVo Service has enjoyed since it launched in December 2010. (For more, see Virgin Media’s New Set-Tops Boast Three Tuners, Backwards EPG).

Virgin Media’s campaign invites people to visit its Website to explore the TiVo service’s features for themselves – from a 1TB hard drive, able to record up to 500 hours of content, the ability to scroll back in time and through the past seven days on the EPG and the ability to rate shows with thumbs up and thumbs down buttons and receive recommendations based on a viewer’s preferences.

The Daily

Subscribe

Doing Good

Cable One announced eight schools and organizations serving K-12 students in communities served by Cable One’s brands that will

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jul 16
Diversity List – 2021 Nominations Due: July 16, 2021
Sep 10
Most Powerful Women – 2021 Nominations Due: Sept 10, 2021
Dec 7
Most Powerful Women CelebrationSave the Date!
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.