Time Warner Cable Houston has diversified. The system now sells calendars—a company first—in addition to video, high-speed and phone services. The brainchild of senior director of marketing Donna Hargis, the project benefits kids in need and highlights the weather-defying heroics of cable technicians. The 2005 calendar features tasteful (no beefcake) photos of a dozen technicians who, as characterized on the system’s website, work "up on poles and down in the trenches" and who serve as "role models who want to make a difference in the lives of children." The 12 technicians (all men—maybe 2006 could feature a few gals?) were nominated by Time Warner’s 2,000 Houston-area employees. All proceeds from sales of the calendars go to the Texas Gulf Coast chapter of Make-A-Wish Foundation. The 2005 calendar—a bargain at $10—can be purchased at timewarnercalendar.com and is available in Houston at 17 Time Warner retail locations as well as at kiosks in area malls. Great idea, Donna—merging marketing and public affairs and giving the local cable system a friendly face (one a month), while benefiting a local charitable organization. CTAM, are you listening?

The Daily

Subscribe
Monday–May 4

Chip Crunch Squeezes Broadband

Companies and industry execs are increasingly sounding the alarm on the memory chip shortage and the resulting surging prices—and the situation shows no signs of easing.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

May 5
T Howard Annual Awards Dinner T. Howard Foundation Annual Awards Dinner
Jun 4
2026 Cynopsis Sports Awards Presented in partnership with Cablefax
Jul 10
2026 Top Ops AwardsTop Ops Awards Entry Deadline
Nov 3
2026 Most Powerful Women Awards2026 Most Powerful Women Awards
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.