No more Number Three nice guy. A survey by Mich.-based Market Strategies International says T-Mobile USA (which now incorporates MetroPCS [CTDaily, 05/02/13]) is poised to take the fight to its competition with the addition of Apple products and its new contract-free “un-carrier” strategy…as long as it delivers on its promise of an incredible network experience. However, the next few months will be crucial, the company cautions. “People are telling us T-Mobile’s competitive plans and rates are very cost efficient, offering the most services for the lowest price. But having competitive rates is one thing; T-Mobile must also deliver on handsets and the network,” explains Paul Donagher, senior vice president/Communications Division.

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3Q Was Rough for Cable—What Happened?

The concept of cable companies struggling to spark consistent subscriber growth in the new age of media isn’t new. Nor is it surprising that an ultra-competitive environment has made it difficult to sustain momentum. But when the sub losses stack for companies and the industry at large, there’s an underlying sense of skepticism from analysts eagerly listening to earnings calls.

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