Syniverse Mobile Messaging Traffic Reaches New Level
Syniverse Technologies moved an average of 1.6 billion mobile messages per day in the second quarter of 2010, an increase of 23 percent from a year ago. The company’s peer-to-peer (P2P) messaging volumes, which include both short messaging service (SMS) and multimedia message service (MMS), were up 23 percent quarter-over-quarter, with MMS traffic continuing with an explosive 202 percent growth rate year over year. SMS traffic also achieved 22 percent year-over-year gains.
“With SMS now enabled on nearly 100 percent of the world’s handsets – both smart devices as well as inexpensive feature phones – all types of mobile providers as well as new entrants to mobile are motivated to take advantage of its broad reach,” said Tony Holcombe, president and CEO, Syniverse, in a statement.
Over the past few months, Syniverse has seen strong interest in messaging within Latin America where more than 500 million messaging-enabled mobile devices are currently active. Syniverse has signed almost 20 messaging contracts in Latin America this year.