Howard Stern Wed drove a stake through the heart of traditional broadcast radio, and the FCC handed him the hammer. The wildly popular radio personality—#1 in the nation among the money-hemorrhaging M 18-49 demo—signed a 5-yr deal with satellite radio service Sirius, beginning once his Viacom contract expires in Jan ’06. Sirius CEO Joseph Clayton said the company needs to add 1mln subs to cover Stern’s contract: "When you look at his enormous existing fan base, all we need is for Howard to bring in a small fraction of his weekly audience for this agreement to pay for itself." As is the case with cable, satellite radio is largely unregulated and uncensored. — Looks like Wall St’s a big Stern fan, as Sirius shares rocketed to a $3.87 close Wed, up 52 cents, or 15.52%.

The Daily

Subscribe
Friday–October 2

Gardner Not Calling Midterm Elections

NCTA President/CEO Cory Gardner isn’t making any bets on whether the Senate flips in the 2026 midterms. Given that the former senator pulled off a major political upset in 2014 by unseating incumbent

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Nov 3
Most Powerful Women Awards Gala Honoring the Women Shaping the Future of Connectivity, Media & Technology
Nov 4
Top Women Leadership Forum Top Women Leadership Forum
Mar 30
CTV World 2027 PERFORMANCE ACROSS EVERY SCREEN
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.