Mid-term elections are fast approaching, and cable ad sales execs are expecting competitive races with increased spending in cable ad buy, they said in interviews. According to Comcast Spotlight vp, political sales Dan Sinagoga, cable might see between $600mln and $800mln election-related ad revenue this year, and it may continue to steal share from broadcast in this election cycle. More on what this means for cable here.

More top stories in today’s CableFAX Daily:

It’s been a big PR week for Aereo as it heads to the Supreme Court against the broadcasters on Tues. Here is its latest move.
FCC chmn Tom Wheeler plans a vote on the broadcast incentive auction proposal at the May 15 Open Commission Meeting.
A year after the acquisition of Motorola Mobility’s home division, Arris agreed to acquire SeaWell Networks.

The Daily


Lopez Heads to Crown Media

Judi Lopez is headed to Crown Media Family Networks . She’ll serve as EVP, Distribution & Content Strategy, overseeing all aspects of sales, negotiations and marketing tied to content distribution

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