Concurrent has signed a multi-year contract with Mediacom Communications, a cable company serving more than 1,400 communities throughout the United States. Mediacom’s marketing, advertising sales, engineering and operations strategies will be supported with a turnkey service offering of Concurrent’s Media Data and Advertising Solutions (MDAS).
Under the agreement, Concurrent will upgrade and manage Mediacom’s VOD data infrastructure with a fully-hosted platform and a comprehensive portfolio of data logistics and managed services. ??The new agreement provides Mediacom with a media data service based on Concurrent’s latest VOD Operational Reporting Solutions. Concurrent will support data collection, validation, warehousing, and distribution to Mediacom’s various data stakeholders.?