Valentine’s Day is over, but Comcast Network Sales pres Dave Cassaro hopes to stir up lust among media buyers with the MSO’s 1st upfront tonight in NYC. Under the banner "Feed Your Passion," CNS is hitting Madison Ave before any other upfront to talk up its expanding corral of channels. "They deliver passionate, upscale consumers…that’s…valuable to advertisers: to reach the right people." Why so early? "By the time April rolls around, there’s virtually one of these every night of the week…we wanted to avoid that traffic." — Shirley Brady

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Review Board: Telecom Ad Challenges on the Rise at NAD

If it feels like you’re seeing more reports of ad challenges in the telecommunications sector, you’d be right. NAD is at the heart of it.

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Apr 25
2024 Cablefax 100 Awards Magazine Release: April 25, 2024
Jun 13
2024 American Broadband Congress Conference Registration is Open!
Jun 26
2024 FAXIES Awards Nominations Are Open!
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