Winner
ESPN – WatchESPN
WatchESPN was the first live, streaming cable network to hit tablet devices—and it still holds up against the growing field of followers even after setting the bar for an authenticated cable product. In fact, the commitment and ultimate success of WatchESPN has contributed greatly to preserving cable’s business model and lending credibility to TV Everywhere. Fewer skeptics are out there now, and it’s largely because ESPN has helped lead the way, proving to everyone that authenticated content can live seamlessly on any device, and that tablets like the iPad can function as de-facto set top boxes within and outside the home. And talk about a desirable demo: The app’s users include young, urban male professionals who consume twice the content of the typical fans at ESPN.com, with 65% also playing Fantasy on the site and nearly 60% with personalized accounts.
 
Honorable Mentions
 
Comcast Spotlight – I+ iPad App
 
E! Entertainment – Live from the Red Carpet App
 
National Geographic Channel – Locked Up Abroad
 

The Weather Channel – The Weather Channel App for iPad redesign

The Daily

Subscribe

Ratings

YES’s Blue Jays-Yankees telecast Feb 28 marked its second-most-viewed spring training telecast ever at 200,000 viewers, according to Nielsen. It is surpassed only by its March 2018 Mets-Yankees telecast with 242,000 total viewers.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Jobs

Seeking an INDUSTRY JOB? VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.