Bravo Media – Top Chef: Last Chance Kitchen
Bravo’s digital-only series “Top Chef: Last Chance Kitchen” let eliminated contestants from its popular “Top Chef” series duke it out for a chance to return to the on-air finale. But this was no handheld affair, mind you. The series had the look and feel of the original, and was hosted by “Top Chef” authority Tom Colicchio to boot. Via web, mobile and tablet, fans participated in contests, voted for fan favorites and tracked show tweets from fans, contestants and judges with Bravo’s tweet tracker. The results speak for themselves: It went down as the most-streamed NBCU video series ever, with 8mln streams across multiple platforms.
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