Mike Hopkins

Title: President, Distribution, Fox Networks

Years in Cable: 16

Education: BS, Business Administration, Cal State Long Beach; MBA, UCLA

Best Advice in 7 Words or Less: Work hard, be honest, don’t quit, have fun (I cheated a bit)

Why Him? Hopkins has headed up affiliate sales and marketing for several years. With the departure of Tony Vinciquerra and subsequent executive rejiggering, he’s added development of digital strategies to his purview. Digital, of course, is a vital growth engine for the media company, putting Hopkins in a key strategic spot. However, this past year was a tough one for the group, with many contentious deals with affiliates. And Hopkins has done some reshufflling of his own, restructuring his division in September to better align the group’s leadership.

Eight Days a Week: Fox raised plenty of eyebrows when it rolled out its eight-day online windowing strategy this year. Now, the networks hold back their programming from online venues like Hulu and Fox.com, except for authenticated subscribers, for more than a week to protect its core distribution base of TV viewers. It’s a risky bet, but one that a few others in the business have already followed.

Year Ahead: Hopkins has said he’s worried about cord-cutting. Will this phenomenon have a deeper impact on Fox in 2012?

My favorite “going out” town: New York City, of course.

My favorite iPad app: The Wall Street Journal

My guilty television pleasure: “True Blood”

What puzzles me most about Millennials is: Their sense of entitlement.

What I admire most about Millennials is: The confidence that the sense of entitlement gives them at a young age. ?

The Daily

Subscribe
Tuesday–December 10

Ratings

News, sports and Christmas movies dominated the ratings last week.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards Nominations Open November 13th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.