40 | OF EPIX PROPORTION
Title: EVP, Content Distribution and Marketing, Viacom Media Networks and BET Networks
Years in Cable: 17
Education: BA, University of Southern California
Best Advice in 7 Words or Less: There’s always a deal to be done!
Why Her? After scoring some big distribution for premium movie channel EPIX in 2010, the ever-tenacious Denson isn’t letting holdouts at Comcast, DirecTV and others hold her back. This summer she finessed deals with streaming player Roku and more than 100 other devices including Android-powered tablets, pushing the universe of authenticated subscribers.
Shore Scores: Big hair continues to equal big ratings. Snooki and company helped push MTV to six consecutive growth quarters.
Year Ahead: Ratings are up, and the MTV and BET audiences are hungry for multimedia consumption—all good news for Denson.
My favorite meal that I can also prepare myself: Fish tacosFavorite restaurant: Blue Hill at Stone Barns
Favorite coffee order at Starbucks: Grande skim latte
Favorite sports team: USC football
What I admire most about Millennials is: Their optimism, confidence, and energy—even in these tough times.
If I invented my own app it would: Blow dry my hair.
Number of companies I’ve worked for since graduating from college: 2 ?