You.i TV, provider of software tools for OTT application development, launched a new generation of its You.i Engine One product Thursday, with MediaKind as an initial deployment partner.

MediaKind will use You.i TV to accelerate deployment and allow its video provider customers to offer more engaging user experiences.

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Spot Spending Returning, Shifting to OTT

After a rapid decline in spend, agencies and broadcasters are seeing rebounds in many spot spending categories.

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