Authentication tech firm Synacor agreed to acquire NimbleTV, the provider of multiscreen, live linear programming for pay-TV companies. NimbleTV recently discontinued its direct-to-consumer service, and as part of the acquisition, NimbleTV’s technology will be integrated into Synacor’s overall video platform. The deal is expected to accelerate Synacor’s video platform development. Synacor also gains patents that would beef up its cloud ID offering.
“For NimbleTV, becoming part of Synacor’s unique business model and layering into Synacor’s video product roadmap is a logical and exciting next step,” said NimbleTV CEO Anand Subramanian. “We bring consumer-tested video technology and patents to the table at a time when Synacor customers are looking to leverage new advancements with OTT and TVE video, especially live linear.”
“Synacor has an important role to play as streaming video consumers—OTT and TV Everywhere—proliferate. We see a fragmented landscape of vendors…NimbleTV is another step toward expanding our team and platform to deliver end-to-end, advanced video solutions. And we will continue to work with partners in the video ecosystem to assemble best-in-class technologies to deliver video solutions for our clients,” said Synacor CEO Himesh Bhise.