Nitro Now subscriber-experience set-top software is the newest offering from SeaChange International, featuring a lightweight subscriber portal that enhances the industry’s deployed QAM-based set-top boxes with a subscriber interface “that’s on par with other video-enabled devices as well as newer and more advanced set-tops.”

Although 25 percent of all video viewing in U.S. broadband households now occurs on platforms other than the TV (i.e., PCs, smartphones and tablets), the TV remains the dominant video-enabled device in the home, the company says, adding “Nitro Now delivers a generational leap in TV set-top box capabilities and performance beyond the popular SeaChange VODlink software, which today drives the video-on-demand experience on more than five million deployed set-top boxes. Nitro Now’s feature-rich environment includes fast launch and screen rendering, and high-resolution graphics combined with highly intuitive search, discovery and previews that get subscribers to their content selections with fewer clicks.”

Comments Anthony Landamia, executive director/Product Management, “The effect is a completely contemporary experience that doesn’t require a single truck roll, even for homes that last received a new set-top during the 1990s.”

Further, the Nitro Now experience will integrate with operators’ future IP-based whole-home services developed on SeaChange’s previously released Nitro multi-screen subscriber interface and Nucleus soft box gateway software.

Nitro Now includes SeaChange’s “Watch & Buy” T-commerce application that allows operators to offer subscribers a secure environment for remote control point-of-purchase ordering of content and merchandise related to the movies and TV programs streamed to their set-top box. Options may include content-locker downloads, Blu-ray DVDs, soundtracks and video games shipped directly to a subscriber’s home.

To see examples of the Nitro Now set-top box subscriber interface, click here. SeaChange also will demo the product at The Cable Show in Boston later this month.

The Daily



ESPN unveiled a 35-game college football bowl season schedule for 2020-21, kicking off with the Tropical Smoothie Cafe Frisco Bowl on Dec 19 at 7pm. The schedule features 13 ESPN Events owned-and-operated

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up