QuickPlay Media unveiled a mobile set-top box solution that will enable television service providers to extend set-top box capabilities beyond the living room to popular consumer electronic and mobile devices.
This seamless integration will allow subscribers to experience portable entertainment in its most flexible form, providing the access, control and personalization of premium programming to which they’re accustomed.
“As we have seen with our award-winning PrimeTime2Go service, consumers are eager to take their entertainment experience beyond the confines of their living rooms. With the Mobile Set-Top Box solution, we enable service providers to extend the value of their premium programming by making it available to subscribers anywhere they may go, complete with all of the capabilities they’ve come to count on from their set-top boxes,” Wayne Purboo, president and CEO, QuickPlay Media, said in a statement.
“At the same time, we allow providers to retain control of their content while managing specific business rules and entitlements across multiple devices. Until now, this cross-device management capability had been the missing link preventing the promise of truly portable entertainment from becoming a reality,” Purboo stated.
QuickPlay’s Mobile Set-Top Box solution is available to cable MSO and IPTV providers looking for ways to deepen and enrich their customer relationships.