Mobile Apps Handle 300 Video Hours/Month
Texas-based Belo Corp. has redesigned its Android and iOS smartphone apps to provide weather, traffic and breaking news on mobile devices in a better way.
Belo owns and operates 20 television stations (nine in the top 25 markets) and their associated Web sites. Its stations, which include affiliations with ABC, CBS, NBC, Fox and the CW, reach more than 14 percent of U.S. TV households in 15 markets
Key features of the redesigned apps include geo-located interactive radars and notifications of breaking news and events as well as a scrolling ticker to allow for up-to-the-minute updates.
The new apps will stream more than 300 hours of on-demand video programming each month to any video-capable mobile device. The new Belo apps are available through its television-station Web sites and app stores free of charge.