MediaBiz Announces Partnership with Cablefax
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MediaBiz Announces Advanced OTT & TVE Tracking Charts, Partnership with Cablefax
New MediaMetrics Charts Featured on Cablefax Highlight Binge, Windows, and Exposure for Digital Content
Littleton, Colo., May 24, 2016 – MediaBiz Data Solutions, Inc. (MediaBiz), a leading provider of research and information on the media and entertainment industry, today announced its partnership with cable industry news leader Cablefax to showcase MediaMetrics’ advanced data services: Binge, Windows, Exposure, and more. MediaMetrics charts simplify and visualize advanced OTT & TVE content tracking metrics, and will be updated weekly on Cablefax.
MediaMetrics catalogues over 2.5M episodes and movies for more than 100 distributors, measures completeness, freshness, and the availability of programs over time. By providing regular data updates to Cablefax, MediaMetrics gives industry professionals the ability to monitor the most relevant OTT & TVE trends so they may make informed, strategic decisions on how best to compete in the dynamic OTT and TVE marketplace.
“Our proprietary Binge Index, for example, provides a snapshot of which providers are winning the content battle when it comes to delivering the right mix of TV series factors,” said Robert Lehmann, President, MediaBiz. “With Binge, we can compare the series, seasons, and current season completeness level across the different business models including SVOD, EST, TVE, and more,” Lehmann continued.
MediaBiz is excited to embark on this partnership with Cablefax, a trusted leader in news for the cable industry. With the rise of OTT and TVE, the Cablefax partnership creates opportunities for MediaBiz and MediaMetrics to supply Cablefax subscribers with critical industry data through an established knowledge portal.
“We couldn’t be more excited to be working with MediaBiz, which has put together an incredibly valuable data set with its finger on the pulse of the multiscreen revolution,” said Cablefax Publisher Michael Grebb. “As Cablefax expands into the intersection of traditional and new media with its Screenster brand, this partnership lets us share with readers unique and valuable insight on what’s happening across screens and devices.”
Cablefax began providing MediaMetrics charts starting the week of May 16, 2016. Go to www.cablefax.com/data to get the latest OTT tracking data.
About MediaBiz Data Solutions, Inc.
MediaBiz Data Solutions, Inc. (MediaBiz) is an independent research, reporting and consulting firm headquartered in Colorado. MediaBiz provides custom research, mapping and consulting services to the full range of multimedia companies, including top broadcasters, cable networks, studios, as well as OTT streaming companies and pay-tv operators. For more information, visit www.mediabiz.com. MediaMetrics: Capturing the What, Where, and Window of Content Distribution.
