LiveCast Trims Bandwidth, Adds LTE Capability
Canada’s LiveCast Media has integrated InterDigital’s video optimization technology into its live streaming platform, "yielding bandwidth reduction averaging 52 percent with virtually no reduction in subjective video quality in most use cases," the company says.
LiveCast offers a video solution for breaking news, emergencies in the field, law enforcement and for any other event where it’s critical to see what is happening in the field in real time. Events can be viewed online or on a wireless device.
The integration was achieved at InterDigital’s video-processing research lab in San Diego, based on InterDigital’s video-optimization algorithms delivered in the form of libraries coupled with LiveCast client applications.
“The combined solution provides operators, broadcasters and content companies with a compelling use case for LTE networks as a broadcast-ready platform for live events, which significantly reduces operational costs for broadcasters,” LiveCast notes, and it will be demonstrating the solution in Verizon’s booth at next week’s NAB show in Las Vegas.
Comments InterDigital CTW Naresh Soni, “Dramatic increases in video traffic over wireless and predictions that it will continue to grow drove our research into video. Increases in live video streaming makes a LiveCast solution that leverages InterDigital’s technology very compelling for OEMs, operators, broadcasters and the increasingly diverse range of content providers that continue to grow in importance.”
“We are very enthusiastic about the opportunity to use InterDigital’s libraries to provide broadcasters and other customers the confidence to reliably stream HD video live-to-air, using a single premium 4G LTE carrier,” adds LiveCast CEO William Mutual. “When events happen, organizations rely on LiveCast to deliver quality video regardless of location in coverage area or network congestion. Broadcasting video from 720p up to 1080i resolution with half the normally required bandwidth means our customers can maintain HD feeds.”