Encoding.com is providing video encoding to help developers create a video channel for streaming platform Roku. Because Roku is an open platform, anyone can create a content channel for the Roku Channel Store. Using the Roku software development kit (SDK), developers can create anything from a basic free VOD channel to a full-subscription movie service.

Now, the process for creating a video channel is made easier with five pre-tested presets provided by Encoding.com to output Roku-compatible video: an HTTP live streaming (adaptive bitrate), and four MP4 outputs in HD and SD formats at: 800, 1200, 1800 or 2700 kbps.  All five Roku presets adhere to Roku’s specific encoding guidelines.

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